BUS 452 - Channel Management

3 credits
This course will analyze direct traffic and distribution options and develop a communication plan to ensure optimum flow of material. Additionally, it will apply an understanding of the principles and methods for moving people or goods by air, rail, sea, road, pipeline, or digitally, including the benefits, costs, and risks associated with each option.
When Offered: Any semester

Prerequisite(s): N/A
Co-requisite(s): N/A